Case Studies

Taxi TV screen featuring ad for Bevi Water CoolersTaxi TV screen featuring Bevi interactive advertisementBevi Water Coolers Awareness Campaign Earned 140% ROI in first 30 days after campaign OBJECTIVE Boston-based…

 J. Crew Ludlow Traveler Campaign OBJECTIVE Specialty retailer J.Crew wanted to generate awareness for its new Ludlow Traveler suit portfolio, a collection of wrinkle resistant wool suits tailored for the…

Visa Checkout/Starbucks Survey OBJECTIVE Drive usage awareness for Visa Checkout in the Starbucks App STRATEGY Deliver strategic messaging about Visa Checkout in combination with the Starbucks App in the New…

Aria Resort & Casino Awareness Campaign OBJECTIVE Aria Resort & Casino wanted to educate Vegas travelers on its features and amenities, while also testing the efficacy of the Taxi TV…

IBM Taxi TV Interactive Campaign TIMING November 2009 – January 2010 MARKETS New York City, Boston, Chicago, Washington DC CREATIVE NYC: Full motion :30 video, corresponding horizontal banner and interactive…